KEYWORDS - Keywords are used by search engines such as
yahoo or excite to catalog web pages. These are words or phrases
that describe what a visitor to your website would find. Keywords
are not visible to someone visiting your site but they are written
into the computer code. How to choose keywords:
- Brainstorm a list of words apply to your business.
- The best way to confirm the keywords you have brainstormed is
to try them on a major search engine (i.e.. Yahoo
or Excite) and then travel
to the sites you find in that search. Do the sites you find with
these keywords match what you hope to find; sites like yours?
If so you are on the right track. Otherwise try again with other
- It helps to have quite a few, but it is also important to prioritize
your list. List in rough order of importance
- do not repeat words, even small words such as "the".
- write your list with no commas or returns
TITLE - The Title of your web site will be displayed at
the top of a visitors browser. The Title of your website will
help search engines and therefore your customers / audience find
- Try to use your best keywords in the title.
- Avoid listing the same word multiple times in a row since some
engines may penalize for this.
- Make your title interesting and "compelling" to the
reader to convince them why they should click there.
DESCRIPTION - The description is a short ( 25 word/ 200
character) description of the content of your website. The description
will be seen when a search engine brings up your website. Write
a description that will make someone want to click on your page
versus a number of similar pages.
Step 4 - Preparing images and text
You can send text via e-mail, diskette or in printed form. The
fastest and most accurate way of transferring information to Milling
Around is via e-mail.
E-MAIL To Send text via e-mail copy and paste your content
into an e-mail message. Please e-mail your page content to firstname.lastname@example.org
DISKETTE Please send files in Microsoft Word format,
Word Perfect Format, or text/ascii format. All word
processors will save a document as a text or ascii document.
PRINT Out if you are unable to send Milling Around your
text and graphics by e-mail or diskette you can send printed
material.We will convert your text to the web page language.
Please note the charges for this service on our pricing
Images We have the capability to scan your slides or
photos. We are also happy to work with your digital images.
If you need us to prepare specialized graphic elements over
the amount allotted in our packages, please explain clearly,
and perhaps include a sketch. We charge for such items on an
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Step 5 Domain name and Website
Eventually your completed website will need a home. We can assist
you in setting up a domain name and uploading your website to a
Domain name You can check now
to see if the domain names you would like is avalible.
Website Hosting For hosting options look at our services
If you have chosen a host we wil need to know the following information:
FTP site, your user name and password.
Step 6 Other Stuff
Are there any web sites which you have seen that you would like
yours to look like? make a list of the url (www address).
Let us know how we can help you. Email or call.
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